B2B SEO Services

What’s Included in B2B SEO Services?

• Tailored Keyword Research
  Through our dedicated research into the terms most relevant to your business and offerings, we can determine which keywords will bring the most organic traffic to your site and analyze how to create our strategy.

• In-Depth Competitor Analysis
  Taking a deep look into your competitors’ keyword positions, their content, backlinks, and more will allow us to better understand what improvements can be made on your site to level up.

• Customized Content Writing
  One of the biggest areas we focus on while doing B2B SEO is content, as this is often an area many businesses have neglected over the years for numerous reasons. Our in-house writing staff can give your content the punching up it needs.

• Strategic Link Building
  We can build high-authority backlinks to your website, helping search engines better understand your website and trust it. From directories, to industry publications, and much more, there are a variety of creative opportunities available.

• Social Media Management
  We include social media into our SEO strategies as many social media sites can act as alternative search engines for specific industries. We can write, schedule, and manage your online profiles.
• Technical Site Adjustments
  Sometimes, what is holding back a company from ranking well is the backend of their website. With forgotten 301 redirects, slow page speed, missing metadata, and more, there are numerous technical aspects we explore.
• User Experience Enhancements
  Once users find your website through search engines, it is also important to ensure that the page they land on offers a good user experience, so you do not miss a potential sale. We can apply our design for conversion tactics to your pages to enhance overall page experience and conversions.
• Ongoing Data Monitoring
  Throughout the duration of your campaign, we will monitor your data in Google Analytics and keep a close eye on the goals in your account for accurate data monitoring. We will also send you a monthly report detailing important data.

What Customized B2B SEO Can Do for Your Business

Some of the services we recommend for B2B companies include:

Local SEO

This refers to attracting customers to your specific business location. One way to attract customers is by focusing on your Google Business Profile. Customers are able to easily see information in terms of hours, phone numbers, contact names, and more! This gives you opportunities to boost your profile in local searches.

On-Page SEO

This refers to making improvements to anything you can internally control on your site. We will review, edit, and monitor web pages, keywords, copy, internal linking, blog, and service pages. We want to produce optimized web pages that best fit the branding of the business and attract the correct target audience. These factors all put a B2B business in the best position to rank higher above competitors.

Off-Page SEO

This refers to making improvements to any external work done outside of your site. These are changes that are made to increase your site’s rankings from search engines. A few tactics include link-building opportunities, optimizing local profiles, and managing local citations.

Technical SEO

This refers to optimizing your site to help your business meet the technical requirements of search engines to improve organic ranking. This helps search engines find, crawl, and index pages.

Why SEO Services for B2B Companies Are Important

To better increase your business’s website appearance on Google, implementing SEO is crucial. The benefits of SEO include:

• Increased keyword results – When potential customers do a search for your services, SEO can ensure your website shows up prominently on search engines for the key terms you want to rank for to help you get more customers.
• Increased high-quality website traffic – Users visiting your site increases the number of potential leads for your business. This helps the chances of leads turning into customers interested in what you have to offer.
• Trustworthiness – Tactics such as link building can not only build equity but trust and credibility for your site not only in the eyes of search engine algorithms, but also potentially users who find you on other sites.
• User-friendly website – We can make strategic adjustments to ensure visitors have a good experience on your site in terms of usability. This allows for a quick page load time, easy navigation, and accessibility to people on all devices.

Throughout the years your business’s online presence has gotten more important than ever before. Much of our daily lives are consumed with using search engines to find results. We search for different people, places, activities, and all types of things daily on the internet. So why not ensure your website can be found by investing in SEO?