Work with Our Columbus Marketing Experts
If you are looking for experts in internet marketing to help your company get more return on your investment, Sixth City Marketing is your answer.
From SEO, to PPC, and even website design, we offer an array of services that can help your business get more sales online and see ROI data.
How We Measure Success
- Increases in leads (form submissions, live chats, or phone calls)
- Gains in site traffic (organic, referral, paid, and direct)
- Positive changes in keyword positions
“Sixth City Marketing has been our SEO and PPC company for almost a year now. We have seen significant increases in search rankings, domain authority, site traffic, call volume and most importantly revenue. Not to mentioned they are fantastic to deal with. They are always bringing new creative ideas to us to continue this growth. They have taken the time to learn our business and industry which helps enhance our 9 sites. I would highly recommend.” – Albert Atkins, SERVPRO
What Kind of Digital Marketing Services Can We Provide You?
As a reliable marketing company in Columbus, we would be happy to help your business grow and thrive. The variety of services we can provide will help translate online leads into sales for your business.
1. Search Engine Optimization (SEO)
If you want to appear higher on the search engine results pages, the answer is through SEO. A higher ranking can increase leads and generate more conversions for your business.
We will work with you to determine your target audience and keywords, and tailor a unique approach to get your content to rank for these keywords. Sixth City will provide you with on-page, off-page, technical, local, and WordPress SEO.
2. Pay-Per-Click Management (PPC)
A vital aspect to your digital marketing approach is PPC management. Our Columbus PPC services can maximize your ROI and get your ad in front of the right audience.
We will create custom landing pages, expand reach and targeting, provide monthly progress reports, and focus on improving your overall leads.
3. Social Media
With more users joining the online world, managing your social media accounts effectively can really give a boost to your Columbus digital marketing efforts.
At Sixth City, we will write posts, schedule them out, monitor your accounts, and respond to comments or inquiries. We also can run ad campaigns to get your website better noticed by your target audience.
4. Paid Social Media
Paid social media merges the targeting of traditional PPC with potential available from the vast number of people on social media networks. Through this type of pay-per-click advertising, we can run a wide range of campaigns that can help you get more leads.
5. Website Design and Development
We have designed numerous websites for clients in Columbus, Ohio. We use WordPress to design custom sites, optimize contact pages, and update news pages and blogs. We also employ Google Analytics for goal tracking, use special SEO tactics on your site, and integrate your social media channels.
6. HubSpot Marketing
In order to keep on top of your sales, it’s important to invest in HubSpot. Through HubSpot, you can track all of your contacts, perform email marketing with templates and automation, view lead source tracking through various stages, and much more!
If this CRM seems daunting to you, Sixth City can help you manage it.
7. Consulting and Auditing
If you are looking for Columbus digital marketing advice, we can consult on SEO, web design, PPC and more. We have worked with various clients in diverse industries, so we have the experience and knowledge that you need!
8. Email Marketing
As another channel to help push prospective customers deeper into the sales process, email marketing lets us send info on promos you are running, insights about your products, and more to a set email list of your contacts and those who have signed up to receive your emails.
9. Conversion Rate Optimization
For anyone who has come to your site, after digesting your content they are typically looking for an easy way to either make a purchase or get in touch for more information. With design for conversion tactics, we can revamp your site’s pages so that their conversion rate improves.
SEO Case Study: M/I Homes
M/I Homes, a new home builder company based in Columbus with presence in 16 major U.S. cities, had redesigned their website and wanted to increase organic traffic across the site.
As part of their customized SEO campaign, we focused mainly on:
- Google Business Profile Optimization – We created and verified any profiles that had not already been created, optimized the profiles, and performed on-going management.
- GSC Analysis – In Google Search Console, we identified issues and recommended strategic fixes for better web performance.
- Keyword Research – We stove to find relevant, high-volume search terms for each of the cities M/I Homes was located in.
- SEO Writing – Utilizing the keywords we identified that would bring in qualified customers, we then optimized content for all 16 of their locations.
After we made these changes in 2018, we soon saw an increase of organic visitors across the country (10,000) to the M/I Homes website.
When we compared September 1-27, 2018 to the same period in 2017, we saw:
- Traffic from organic search went up 12%
- Unique, new users on the website went up 58%
- Overall website traffic went up 48%
What Makes Our Columbus SEO Company Different?
Many companies offer digital marketing services, but here’s what we think makes us different from the rest:
- We are local! – With our Columbus office in the heart of downtown, we have the ability to meet you in-person and have face-to-face communication.
- We have experience with diverse clients and industries – We have worked with a wide array of clients within many industries. Sixth City doesn’t cater to just one type of client. We know how to make strategies that are customized to your business and its unique challenges.
- We are a tight-knit agency – As a small company, we are able to establish a solid relationship with our clients and focus on quality content that is personalized to you and your specific goals.
- We show results – Our Columbus, Ohio digital marketing services are measurable, which means we can show you the results you’ve been seeking. These results can be measured through form submissions, overall site traffic, organic search engine traffic, and keyword rankings.
- We offer a range of skills – The members of our team all come from different backgrounds, which gives us a host of skillsets to work with. From marketing to journalism, business, design, and more, our team’s abilities and collaboration is a winning formula.
Who We Can Help
Throughout the years, we have helped businesses in various niches reach their marketing goals, including companies in industries such as:
Columbus SEO & Digital Marketing FAQs
Allow us to answer some questions you may have so you can learn more about digital marketing service providers.
What sorts of things are done in an SEO campaign?
Depending on your business, we will craft a custom strategy that best suits your goals. However, there are various core tactics that we often include in just about every campaign, including: content writing, link building, metadata optimization, design and optimization for conversion, blog creation, and more.
What is involved when you manage PPC accounts?
Our team can completely manage your Google, Bing, or Facebook ads accounts so you can focus on other areas of your business. Not only will we be monitoring your accounts, the keyword searches, budget, and targeting, but we will also write ads and design custom landing pages to help ads convert.
How do you show results?
One of our key ways of showing success is being able to give you ROI data by matching your closed sales to the leads we bring in via whatever type of service you go with. This is all possible thanks to lead source tracking that we put into place when you onboard as a client.
Not to mention, on a monthly basis you will receive a high-level report detailing data you care about: form submissions, phone calls, keyword position changes, and traffic. Making it clear how the campaign is going while being easy to comprehend.
Can we select which services we want to invest in?
Yes! Unlike other agencies, we do not have one-size-fits-all packages. We will work with you closely to see which services are the best fit for your goals, budget, and timeline. And at any time, you can choose to enhance your services or expand into other channels.
How do I know I need local SEO?
As a subset of search engine optimization, local SEO is catered to businesses that are B2B or B2C in a specific region. For example, say you are a gym franchise. We would want to make sure that your business shows up when customers search for “gym near me” or “yoga class in [city].” To do so, we use unique local SEO tactics in your campaign for maximum results.
What is involved in website design projects?
Whether you are looking to redesign your current website, or are wanting to build a site for a new business, we can help. We work with you closely to ensure you will love the design we create, as well as the functionality it will have on the backend. We will also build it with SEO in mind, so that you do not lose any value you have gained to your site over the years.
“I’ve worked with Sixth City Marketing for multiple years now for my PPC and SEO needs. They have consistently delivered a high-quality product, are professional, and deeply care about their customers. They listen to my business needs and work with me to help my business grow. I’ve seen a massive improvement in the quality of leads, website visitors, and click-through rate. My website has experienced immediate positive results from suggested website changes, with increased forms completed, increased phone calls, and increased pages per visit. Other PPC companies I’ve worked with just waste ad spend, while Sixth City Marketing makes use of every penny.” – Jennifer Hristovski, SprayWorks
Reach Out to Our Columbus SEO Agency
Work With Our Marketers in Columbus Today
If you need a full-service digital marketing agency, feel free to contact Sixth City Marketing! We are here to help and look forward to working with you.
Our Columbus Location
35 E Gay St., #324,
Columbus, OH 43215